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Create a Dynamic Brand Link

Overview​

This section explains how to create a Dynamic Brand Link, which generates a URL that allows buyers to browse and order across multiple catalogs.

Purpose​

The main purpose of creating Dynamic Brand Links is to enable operations such as accepting orders from new customers without inviting buyers or temporarily accepting orders under trade terms that differ from the usual ones.

Since you can set language, currency, payment methods, and trade terms per link, it helps reduce manual work and saves time.

It also helps with information utilization, analysis, and sales contribution through orders from individual customers, secondary use of general-purpose URLs for QR codes, and use as a view-only digital catalog.

Feature Description​

What is a Dynamic Brand Link?​

A Dynamic Brand Link is a URL issuance function that uniformly sets unique payment methods, shipping methods, and transaction conditions such as multiplication rates.

It can be used by users who do not have a DEXTRE account, and anyone with the URL can browse catalogs and add products to the cart.

How the Link Works​

A Dynamic Brand Link can be associated with multiple target catalogs.

Items related to catalogs and buyers can be uniquely configured for the link.

Catalog-related Settings​

Settings related to the catalog are uniformly applied to all catalogs linked to the URL.

The following items can be set for the link. The contents set for the link take precedence over the contents set for the catalog.

  • Address input field
  • Payment method
  • Shipping fee settings (Rate Group)
    • If all shipping fees set for the link are invalid, the shipping fees set for the catalog will be referenced.
    • To set shipping fees, you must create the master data for the "Shipping Fee Rate Group" in advance.
  • Apply Tax to Price
    • This setting determines whether to display tax-included prices in the product list and cart.
    • On the catalog side, the item Select the buyer type to display at the pre-tax price corresponds as the same setting item.
      • The display setting for tax-included prices only references the link settings. It does not reference the settings of each catalog.

Buyer-related Settings​

The following items can be set for the link. The contents set for the link take precedence over the contents set for the buyer.

In a Dynamic Brand Link, multiple languages and currencies can be specified.

  • Language
  • Currency
  • Billing Term
  • Transaction Term

Note that the transaction conditions applied at checkout do not change based on the user's login status.

Access Control and Expiration​

By configuring the following items, you can control the period during which the Dynamic Brand Link can be accessed and the presence of authentication.

  • Passcode Enable/Disable
  • Release Date
  • Expiration date

Behavior at Checkout​

Users log in to DEXTRE for the first time at checkout.

Users with an account can select the buyer organization they belong to after logging in and place an order.

Users without an account will perform a new user account registration and create a buyer organization at checkout before ordering.

Even if an order is placed from a buyer organization that is not in a "Connected" state due to reasons such as not being invited, the transaction conditions set in the Dynamic Brand Link will be applied to the order.

Furthermore, at the point the order is completed, the buyer organization is automatically connected to the brand as a "Connected Buyer."

View-only Mode​

When the "Make this link view-only" flag is enabled, the cart and order functions on the Dynamic Brand Link are disabled.

In view-only mode, only the browsing function as a digital catalog is available.

Forced Display of Address Input Field​

The address input field on the checkout screen becomes mandatory in the following cases. The address input field will be displayed regardless of the settings.

  • When shipping fee settings are applied
  • When Stripe Credit Card Payment is selected

Instructions​

Navigating to the Dynamic Brand Link Creation Screen​

  1. Click the Links menu.
    You will be redirected to the "Link Management" page.
  2. Click the Dynamic Brand Links tab.
  3. Click Create a New Link.
    You will be redirected to the "Create a Dynamic Brand Link" screen.

How to Fill Out the Form​

Enter Basic Information and Access Control​

  1. Make this link a dedicated link for Chinese buyers.
    Specify whether to set a dedicated link for Chinese buyers using the toggle button.

    • Yes: Sets a link accessible from mainland China. It cannot be used for orders from countries other than China.
    • No: Does not set a dedicated link for Chinese buyers. Set to No for links intended for countries other than China.

  2. Make this link view-only
    Specify whether to make the link view-only using the toggle button.

    • Yes: Sets the link with cart and order functions disabled. Only the viewing function as a digital catalog will be available.
    • No: Sets the link with cart and order functions enabled.

  3. Link Name
    Enter the name of the Dynamic Brand Link.

    Since it is not displayed to buyers, you can give it a name for internal management.

  4. Target Buyer Type
    Select either "Organization/Company" or "Personal."

    • Organization: For business-to-business (B2B) transactions.

    • Personal: For individual orders (B2C).

      warning

      Please be especially careful about errors in the Buyer Type setting.

      The Buyer Type on the buyer organization (buyer account) side cannot be changed later.

  5. Description
    Enter a description for the Dynamic Brand Link.

    Since it is not displayed to buyers, you can leave notes on the purpose or use of the link for internal management.

  6. Selectable Catalogs
    Check the checkboxes for the catalogs to be linked.

    • The status (Open, Limited Access, Closed) is displayed next to the catalog name.
    • Multiple catalogs can be selected.

  7. Passcode
    Specify whether to set a passcode for access to the link using the toggle button.

    • Passcode Required: Sets a passcode. Makes authentication by passcode mandatory when accessing the link.

      Enter any character string for the passcode.

    • Passcode Unrequired: Does not set a passcode. Passcode authentication is not required to access the link.

  8. Address
    Specify whether to show or hide the address input field at checkout using the toggle button.

    • Show address input field in checkout.: Displays the address input field at checkout. Address information will be registered in the created order.
    • Hide the address input field in checkout.: Does not display the address input field at checkout. Address information will not be registered in the created order.

    In the following cases, the address input field will be forcibly displayed regardless of the setting because address entry is mandatory:

    • When shipping fee settings are applied.
    • When Stripe Credit Card Payment is selected.

    Also, when integrating with Next Engine order management, address information is required, so please make sure to enable the address input field.
    *Please note that this cannot be forced by the system.

  9. Release Date
    Specify whether to set a release date and time for the link using the toggle button.

    • Enable Set the release date.: Sets the release date and time for the link. The link becomes accessible after the specified date.
    • Disable Set the release date.: Does not set a release date and time for the link.

    Please enter the time based on the time zone set in your browser for the link release date.

    Example: If the browser is on Japan time, please enter the time in Japan.

  10. Expires at
    Specify whether to set an expiration date for the link using the toggle button.

    • Enable Set the expiration date.: Sets the expiration date for the link. The link remains accessible until the specified date.
    • Disable Set the expiration date.: Does not set an expiration date for the link.

    Please enter the time based on the time zone set in your browser for the link expiration date.

    Example: If the browser is on Japan time, please enter the time in Japan.

Enter Payment Settings and Shipping Fee Settings​

  1. Payment Methods
    Select the payment method for the buyer.

    *If you are using the "Stripe Crt Card Payment Add-on," the "Stripe Credit Card Payment" option will be displayed.

    If not using the Stripe Credit Card Payment Add-on
    Check Pay Outside the App.

    If using the Stripe Credit Card Payment Add-on
    Select "Stripe Credit Card Payment" if you want to accept credit card payments.
    "Pay Outside the App" refers to making unique payments using methods agreed upon between the maker and the buyer (such as bank transfer or cash on delivery) without using a credit card.

    The Stripe Credit Card Payment Add-on can be checked from "Maker Settings > Payment Feature > Stripe Credit Card Payment (Paid Feature)."

  2. Shipping Fee Settings
    If necessary, you can select shipping fee rules.

    • If you have already created a shipping fee rate group, you can select the shipping fee rule to apply at the time of order.
    • Set this for each combination of "Currency" and "Country."

    For details on shipping fee settings, please refer to Create a Shipping Rate Group.
    It explains the overview of shipping fee settings and the steps to create a rate group.

Enter Terms & Conditions​

For some items, you can use the settings enabled in the maker's core preferences as options.

For details, refer to Core Preferences.
It explains the settings for language, currency, billing conditions, and transaction conditions in the maker environment.

  1. Selectable Languages
    Check the checkboxes for the languages to be used.

    • Multiple languages can be selected.
    • The selected languages can be freely chosen and used by the buyer.

  2. Selectable Currencies
    Check the checkboxes for the currencies to be used.

    • Multiple currencies can be selected.
    • The selected currencies can be freely chosen and used by the buyer.

  3. Billing Term
    Select "With Deposit" or "Without Deposit."

    • With Deposit: Select this for international transactions or when charging a deposit.

      (Example) For Deposit 30% / Balance 70%, enter 30.

    • Without Deposit: Select this when not charging a deposit.

  4. Transaction Term
    Select the transaction condition and enter the transaction condition rate.

    • Wholesale Price / Recommended Retail Price: Enter the Ratio.
    • Other transaction terms such as EXW, DDP, FOB: Enter the Percent Off.

  5. Apply Tax to Price
    Specify whether to display tax-included prices in the product list and cart using the toggle button.

    • Enable: Displays tax-included prices.
    • Disable: Does not display tax-included prices. However, on screens after checkout, the order amount including the tax amount will be clearly stated.

    Note that the tax-excluded price is always displayed.

  6. Display Transaction Conditions
    Specify whether to display the transaction conditions on the screen using the toggle button.

    • Enable: Displays transaction conditions on the screen.
    • Disable: Does not display transaction conditions on the screen. It is recommended to set this to Disable mainly for links intended for individuals.

Enter Media​

  1. Video
    If necessary, set a video link or a video file.

    Videos posted on external sites like YouTube and uploaded video files can be embedded in the catalog detail screen.

    There are methods to add a video link and to add a video file.

    • Add video link
      Enter the embed URL of the video.

      Example (YouTube): https://www.youtube.com/embed/xxxxxxxx

    • Add video file
      Select a video file and upload it to DEXTRE.

  2. Background Media Type
    Set the images or videos to be displayed in the background of the passcode entry screen or expiration screen.

    • Empty: No setting.

    • Image: Select an image. Larger images will be displayed more beautifully.

    • Video: Enter the embed URL of the video.

      Example (YouTube): https://www.youtube.com/embed/xxxxxxxx

  3. Selectable Lookbook
    Select the lookbooks to be displayed. You can select multiple lookbooks.

    Only lookbooks with a status of Public will be displayed to buyers.
    Lookbooks with a status of Draft will not be displayed to buyers.

Enter Contacts​

For each language specified in Selectable Languages, enter the following contact items:

  1. Language
    Select a language from the dropdown.
    Languages checked in Selectable Languages can be selected.

  2. Email
    Enter the email address for inquiries.

  3. Phone Number
    Enter the phone number for inquiries.

  4. Note
    Set notes for the contact as free text. Line breaks are not considered.

  5. You can add one contact using the Add an additional contact button.

    • Languages already entered cannot be specified.
    • You can add as many contacts as the number of selected languages.

Create a Dynamic Brand Link​

After confirming the input, click the Create button.

If creation is successful, the Dynamic Brand Link will be created.

How to Share a Dynamic Brand Link​

  1. Click the Links menu.
    You will be redirected to the "Link Management" page.
  2. Click the Dynamic Brand Links tab.
  3. Click the Copy this link button for the target link to copy the URL.
  4. Share the obtained URL with buyers using external communication tools such as email.

Important Notes​

Beware of errors in the Buyer Type setting​

"Buyer Type" can only be specified as either "Organization/Company" or "Personal" per link.

DEXTRE strictly distinguishes and manages data for "Organization Buyers" and "Personal Buyers," and the buyer type on the buyer organization side cannot be switched later.

Please be very careful about setting errors.

Release Date and Expiration of the link are managed separately from the Catalog's Release Date and Order Deadline​

The Release Date and Expiration set for the Dynamic Brand Link are settings that control the accessibility to the link.

On the other hand, the Release Date and Order Deadline set for the catalog linked to the URL are settings that control the browsability and orderability of the catalog.

Therefore, even if the link is accessible within the valid period, depending on the release date and order deadline settings of the catalog, restrictions such as unable to view or unable to add to cart may occur.

If a "Closed" catalog is linked, the catalog will not be displayed​

In the link creation screen, catalogs with a status of "Closed" can also be selected and linked.

However, please note that if a buyer accesses the link while the catalog is in a closed state, the catalog will not be displayed, and an error message may appear.

If the address input field is hidden (disabled), the address will not be registered in the order​

If the "address input field" at checkout is set to hidden (disabled), the order data will be registered without the buyer's address.

Therefore, if the address is required for subsequent document generation (such as an Order Confirmation), the maker must manually enter and supplement the address.

Notes when specifying multiple languages and currencies​

When specifying multiple languages and currencies, buyers may mistakenly specify the wrong language or currency.

Please be aware of the following concerns:

  • Selecting the wrong language and becoming unsure how to change back to the correct language.
  • Misunderstanding that orders can be placed in a currency different from usual in international transactions.

The address input field must be enabled when using "Next Engine Order Integration"​

In environments using "Next Engine Order Integration," address information is required by the system for data integration.

If the "address input field" is disabled, the order upload process will fail, so please make sure to enable it.