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Create a Dynamic Brand Link

Overview​

This section explains the procedure for creating a Dynamic Brand Link, which issues a URL that allows viewing and ordering from multiple catalogs.

Purpose​

The main purpose of creating Dynamic Brand Links is to enable operations such as accepting orders from new customers without inviting buyers or temporarily accepting orders under trade terms that differ from the usual ones.

Since you can set language, currency, payment methods, and trade terms per link, it helps reduce manual work and saves time.

It also helps with information utilization, analysis, and sales contribution through orders from individual customers, secondary use of general-purpose URLs for QR codes, and use as a view-only digital catalog.

Feature Description​

What is a Dynamic Brand Link?​

A Dynamic Brand Link is a URL issuance function that uniformly sets unique payment methods, shipping methods, and transaction conditions such as wholesale rates.

It can also be used by users who do not have a DEXTRE account. However, access and ordering are restricted depending on conditions such as the passcode, publication period, and catalog publication status.

How the Link Works​

A Dynamic Brand Link can be associated with multiple target catalogs.

Items related to catalogs and buyers can be uniquely configured for the link.

Catalog-related Settings​

Settings related to the catalog are uniformly applied to all catalogs linked to the URL.

The following items can be set for the link. The contents set for the link take precedence over the contents set for the catalog.

  • Address input field
  • Payment Methods
  • Shipping fee settings (Rate Group)
    • If no shipping fee rules are set, the shipping fee set for the catalog is referenced.
    • If one or more Country Specific Rule Sets or Default Rule Sets are set, the link's shipping fee settings apply.
    • To set a shipping fee, you must create master data for the "shipping fee rate group" in advance.
  • Inquiries from the catalog
    • When the inquiry feature is enabled, buyers can send inquiries from the catalog.
  • Apply Tax To Price
    • This is a setting for whether to display the tax-included price in the product list and cart.
    • On the catalog side, the item Select buyer types to display prices excluding tax corresponds as the same setting item.
      • The notation setting for tax-included prices references only the link's settings. It does not reference the settings of each catalog.

Settings Related to Buyers​

The following items can be set for the link. The settings configured for the link take precedence over the settings configured for the Buyer.

In a Dynamic Brand Link, multiple languages and currencies can be specified.

  • Language
  • Currency
  • Billing Term
  • Transaction Term

Note that the trade terms applied at checkout do not change based on the user's login status.

Access Control and Expiration​

By setting the following items, you can control the period during which the Dynamic Brand Link can be accessed and whether authentication is required.

  • Passcode Enable/Disable
  • Release Date
  • Expiration date

Behavior at Checkout​

Login to DEXTRE occurs for the first time at checkout.

Users with an account can select the Buyer organization they belong to after logging in to place an order.

Users without an account will register a new user account and create a Buyer organization at checkout before ordering.

Even if an order is placed from a Buyer organization that is not in a "Connected" state due to reasons such as not being invited, the trade terms set for the Dynamic Brand Link will be applied to the order.

Furthermore, once the order is completed, the Buyer organization is automatically connected to the brand as a "Connected Buyer."

View-only Mode​

When "Make This Link View-Only" is enabled, the cart and ordering functions on the Dynamic Brand Link are disabled.

In view-only mode, only the viewing function as a digital catalog is available.

Forced Display of Address Input Field​

The address input field on the checkout screen will be displayed if a shipping fee rule is used, even if the address input field is set to be hidden.

In this case, the setting to hide the address input field is not applied to the buyer's checkout screen.

Instructions​

Navigating to the Dynamic Brand Link Creation Screen​

  1. Click the Links menu.
    The "Link Management" page opens.
  2. Click the Dynamic Brand Links tab.
  3. Click the Create a New Link button.
    The "Create a Dynamic Brand Link" screen opens.

How to Fill Out the Form​

Enter Basic Information and Access Control​

  1. Make This Link A Dedicated Link For Chinese Buyers.
    Specify whether to set a link exclusively for China Buyers or not using the toggle button.

    • Yes: You can set a link accessible from mainland China. It cannot be used for orders from countries other than China.
    • No: Do not set as a link exclusively for China Buyers. Set to No for links intended for countries other than China.

    The inquiry feature from the catalog cannot be used on the dedicated link for Chinese buyers.

    For details on setting up a dedicated link for Chinese buyers, see Create an Order Link for China Buyers.
    This guide explains how to create a dedicated link for Chinese buyers and its usage restrictions.

  2. Make This Link View-Only
    Specify whether to make the link view-only or not using the toggle button.

    • Yes: Set to a link with the cart and ordering functions disabled. Only the viewing function as a digital catalog will be available.
    • No: Set to a link with the cart and ordering functions enabled.

  3. Enable Buyer Inquiry From Catalog
    Specify whether buyers can make inquiries from the catalog with the toggle button.

    • Yes: Buyers can select and send the inquiry details and target products if necessary.
    • No: Do not use the inquiry feature on the link.

    If set to Yes, select the members who will receive the inquiry if necessary.

    • Select the checkboxes for the members who will receive inquiries in Select inquiry receiving members.
    • Multiple members can be selected.
    • You can create a link without selecting recipient members.

    If recipient members are not selected, the inquiry will be sent to the brand's notification email address.

  4. Link Name
    Enter the name of the Dynamic Brand Link.

    Since it is not displayed to Buyers, you can give it a name for internal management.

  5. Target Buyer Type
    Select either "Organization" or "Personal".

    • Organization: For Business-to-Business (BtoB)

    • Personal: For personal orders (BtoC)

      warning

      Please be especially careful of mistakes in the buyer type settings.

      The Buyer Type on the buyer organization (buyer account) side cannot be changed later.

  6. Description
    Enter a description for the Dynamic Brand Link.

    Since it is not displayed to Buyers, you can leave notes for internal management such as the purpose or use of the link.

  7. Selectable Catalogs
    Select by checking the checkboxes of the catalogs to link to the link.

    • The status (Open, Limited Access, Closed) is displayed next to the catalog name.
    • Multiple catalogs can be selected.

  8. Passcode
    Specify whether to set a passcode for access to the link or not using the toggle button.

    • Passcode Required: Set a passcode. Authentication by passcode is mandatory when accessing the link.

      Enter any string for the passcode.

    • Passcode Unrequired: Do not set a passcode. Passcode authentication is not required to access the link.

  9. Address
    Specify whether to display the checkout address input field or not using the toggle button.

    • Show address input field in checkout.: Displays the address input field at checkout. Address information will be registered in the created order.
    • Hide the address input field in checkout.: Does not display the address input field at checkout. Address information will not be registered in the created order.

    In the following cases, please enable Show address input field in checkout. because address input is required.

    • When selecting Stripe Credit Card Payment: The Dynamic Brand Link cannot be created unless the address input field is enabled.
    • When using NEXT ENGINE order integration: Orders cannot be uploaded unless the address input field is enabled.

    If shipping fee rules are used, the address input field will be displayed at checkout even if the address input field is set to be hidden.

  10. Release Date
    Specify whether to set the publication date and time for the link or not using the toggle button.

    • Enable Set the release date.: Set the publication date and time for the link. The link becomes accessible after the specified date.
    • Disable Set the release date.: Do not set a publication date and time for the link.

    Please set the date and time for the link publication based on the time zone set in your browser.

    Example: If the browser is set to Japan Standard Time, enter it in Japan Standard Time.

  11. Expires At
    Specify whether to set an expiration date for the link or not using the toggle button.

    • Enable Set the expiration date.: Set an expiration date for the link. The link remains accessible until the specified date.
    • Disable Set the expiration date.: Do not set an expiration date for the link.

    Please set the expiration date for the link based on the time zone set in your browser.

    Example: If the browser is set to Japan Standard Time, enter it in Japan Standard Time.

Enter Payment Settings and Shipping Fee Settings​

  1. Payment Methods
    Select one or more payment methods available to the buyer. You can also select both.

    • Pay Outside the App: Pay by a method agreed outside DEXTRE, such as bank transfer or cash on delivery.
    • Stripe Credit Card Payment: Accepts credit card payments on DEXTRE.

    * Stripe Credit Card Payment is displayed if the Stripe credit card payment add-on is enabled and you can use payment acceptance and payouts with your Stripe account.

    For contracting and enabling the add-on to use Stripe Credit Card Payment, refer to Subscribe to and Enable the Stripe Credit Card Payment Integration Add-on.

  2. Shipping Fee Settings
    If necessary, you can set Country Specific Rule Sets and Default Rule Sets for each currency.

    • Country Specific Rule Sets: One rate group can be selected per combination of "Currency" and "Country". If the application conditions of the country-specific rule set are met, the shipping fee is applied in preference to the default rule set.
    • Default Rule Sets: One rate group can be selected per currency. It applies to orders that do not meet the application conditions of the country-specific rule set.
    • If you select another rule in the same currency/country combination or the default rule set of the same currency, the previously selected rule is automatically canceled.

    For details on shipping fee settings, see Configure Shipping Fees Included in the Order Amount.
    It explains how to configure country-specific rule sets and default rule sets.

    To create a shipping fee rate group, see Create a Shipping Rate Group.

Enter Terms & Conditions​

For some items, you can use the settings enabled in the maker's core preferences as options.

For details, refer to Core Preferences.
It explains the settings for language, currency, billing conditions, and transaction conditions in the maker environment.

  1. Selectable Languages
    Check the checkboxes for the languages to be used.

    • Multiple languages can be selected.
    • The selected languages can be freely chosen and used by the buyer.

    If you deselect a selected language, the contact set for that language in Entering Contacts will also be deleted.

  2. Selectable Currencies
    Check the checkboxes for the currencies to be used.

    • Multiple currencies can be selected.
    • The selected currencies can be freely chosen and used by the buyer.

  3. Billing Term
    Select "With Deposit" or "Without Deposit."

    • With Deposit: Select this for international transactions or when charging a deposit.

      (Example) For Deposit 30% / Balance 70%, enter 30.

    • Without Deposit: Select this when not charging a deposit.

  4. Transaction Term
    Select the transaction condition and enter the transaction condition rate.

    • Wholesale Price / Recommended Retail Price: Enter the Ratio.
    • Other transaction terms such as EXW, DDP, FOB: Enter the Percent Off.

  5. Apply Tax To Price
    Specify whether to display tax-included prices in the product list and cart using the toggle button.

    • Enable: Displays tax-included prices.
    • Disable: Does not display tax-included prices. However, on screens after checkout, the order amount including the tax amount will be clearly stated.

    Note that the tax-excluded price is always displayed.

  6. Display Transaction Conditions
    Specify whether to display the transaction conditions on the screen using the toggle button.

    • Enable: Displays transaction conditions on the screen.
    • Disable: Does not display transaction conditions on the screen. It is recommended to set this to Disable mainly for links intended for individuals.

Enter Media​

  1. Video
    Set a video link or video file as needed.

    You can embed videos posted on external sites such as YouTube, as well as uploaded video files, into the catalog detail screen.

    You can add a video either by using a video link or by uploading a video file.

    • Add video link
      Enter the embed URL of the video.

      Example (YouTube): https://www.youtube.com/embed/xxxxxxxx

    • Add video file
      Select a video file and upload it to DEXTRE.

      • You can change the display order of the added videos by dragging and dropping.
      • Please select a video file of 500MB or less.
      • You can select Enable Loop, Enable Mute, and Enable Auto Play.
      • When Enable Auto Play is selected, Enable Mute is also selected.

  2. Background Media Type
    Set an image or video to display in the background of the passcode entry or expiration screen.

    • Empty: Do not set a background image or video.

    • Image: Select an image. Larger images display more clearly.

    • Video: Enter the embed URL of the video.

      Example (YouTube): https://www.youtube.com/embed/xxxxxxxx

  3. Selectable Lookbook
    Select the lookbooks to be displayed. You can select multiple lookbooks.

    Only lookbooks with a status of Public will be displayed to buyers.
    Lookbooks with a status of Draft will not be displayed to buyers.

Enter Contacts​

Configure the Contacts for the Dynamic Brand Link per language.

Specify the recipients of emails sent from the catalog inquiry form in Select inquiry receiving members.

  1. Language
    Select a language from the dropdown.
    Languages checked in Selectable Languages can be selected.

  2. Email
    Enter the email address for inquiries.

  3. Phone Number
    Enter the phone number for inquiries.

  4. Note
    Set notes for the contact as free text. Line breaks are not considered.

  5. You can add one contact using the Add an additional contact button.

    • Languages already entered cannot be specified.
    • You can add as many contacts as the number of selected languages.

Create a Dynamic Brand Link​

After reviewing the entered values, click the Create button.

The Dynamic Brand Link is created.

How to Share a Dynamic Brand Link​

  1. Click the Links menu.
    The "Link Management" page opens.
  2. Click the Dynamic Brand Links tab.
  3. Click the Copy this link button for the target link to copy the URL.
  4. Share the obtained URL with buyers using external communication tools such as email.

Important Notes​

Please Verify the Inquiry Recipients​

If recipient members are not selected, the inquiry will be sent to the brand's notification email address.

If the brand's notification email address is not set, it will be sent to the maker's notification email address or inquiry email address.

If a valid destination email address is not set for either the brand or the maker, the buyer cannot send an inquiry.

For details on setting notification email addresses for brands and makers, see the following guides.

Be Careful of Mistakes in Buyer Type Settings​

"Target Buyer Type" can only be specified as one of either "Organization" or "Personal" for each link.

The buyer type on the buyer organization side cannot be changed later. Before creating a link, please check the target buyer type.

Link Release Dates and Expirations Are Managed Separately from Catalog Release Dates and Order Deadlines​

The Release Date and Expires At settings in the Dynamic Brand Link control whether the link is accessible.

On the other hand, the Release Date and Order Deadline set in the catalog associated with the link are settings that control whether the catalog can be viewed or ordered.

Even if the link is accessible within the valid period, depending on the settings of the catalog's release date and order deadline, you may not be able to view or order the catalog.

If You Link a "Closed" Catalog to a Link, the Catalog Will Not Be Displayed​

Catalogs with a status of "Closed" can also be linked to the link.

If the catalog remains in a closed state, buyers cannot view the catalog from the link.

If You Hide (Disable) the Address Input Field, the Address Will Not Be Registered to the Order​

If the "address input field" at checkout is hidden (disabled), the buyer's address is not saved with the order.

Therefore, if an address is needed for later document output (such as an order confirmation), the maker must enter it manually.

However, if a shipping fee rule is used, the address input field is displayed at checkout even if it is hidden.

If You Deselect a Selectable Language, Its Contact Is Also Deleted​

If you deselect a selectable language, the contact set for that language is also deleted.

Please verify the contents of the contact to be deleted before changing the language.

You Must Enable the Address Input Field When Using "NEXT ENGINE Order Upload"​

Address information is required when using the NEXT ENGINE integration.

If you disable the "address input field", you cannot upload orders. Please be sure to enable it.